Feb 25, 2014 | Blog, Social Media, Trends
Private social networks are a small but growing trend in 2014, and they’re poised to change business presence on social media by making it much more challenging to reach and influence users. The EXTEND GROUP is actively monitoring the growth of these new...
Feb 13, 2014 | Blog, Content Marketing, SEO, Strategy
We get it: SEO is complicated and the rules shift (almost literally) day by day. After all, Google uses more than 200 unique algorithms to determine search results, and they’re tweaking their formulas all the time. Here at the EXTEND GROUP, our job is to keep...
Feb 7, 2014 | Blog, Content Marketing, Photography, Video
The creation of media-rich content is becoming essential for companies to remain competitive. Content marketing has become exceptionally important, but content itself is drifting towards a more dynamic, graphic, and media-rich format. Content marketing is the art of...
Jan 29, 2014 | Blog, Website Design
Responsive web design, which delivers an optimized version of your website to a device based on screen size, is a top trend for 2014. Already sweeping the nation’s businesses, responsive design is going to be a make or break step for businesses, Forbes reports....
Jan 3, 2014 | Accomplishments, News
As we ring in the new year here at the EXTEND GROUP, we’re looking forward to all the exciting and productive changes 2014 will bring. But we’re also reflecting on all that we accomplished last year. 2013 brought many changes at the EXTEND GROUP… We launched EXTEND...
Dec 27, 2013 | Blog, Content Marketing, eCommerce, Website Design
The EXTEND GROUP emphasizes the importance of mobile-friendly native websites to all of its clients. But many businesses don’t realize just how much mobile traffic can drive their sales. Get ready for some alarming statistics. According to a recent mobile commerce...
Dec 18, 2013 | Uncategorized
The search engine giant Google’s move to protect organic searches – effective Sept. 23, 2013 – is challenging marketers like us at the EXTEND GROUP to create websites that top the search results without the benefit of keyword data. This change has resulted in a slew...
