Nov 29, 2023 | Blog, CTV OTT, Video
As we navigate through 2024, video marketing continues to dominate the digital landscape, evolving rapidly with new technologies and shifting consumer preferences. Staying ahead of these trends is crucial for brands leveraging video for maximum impact. In this...
Nov 21, 2023 | Blog, Branding, Content Marketing, CTV OTT, Strategy, Trends, Video
In today’s rapidly evolving digital landscape, Connected TV (CTV) and Over-The-Top (OTT) platforms have emerged as game-changers in advertising. As traditional TV viewership gives way to streaming services, businesses are increasingly harnessing the power of CTV...
Oct 26, 2023 | CTV OTT, News, Video
For Immediate ReleaseAugust 31, 2023 Contact: Shawn [email protected] EXTEND GROUP Elevates Brand Advocacy with Cutting-Edge Streaming TV Capabilities (Evansville, Ind.) EXTEND GROUP, a trailblazing brand advocacy and marketing agency renowned for...
Mar 22, 2019 | Amazon, Blog, Content Marketing, eCommerce, Trends, Video, Website Design
When it comes to marketing your products or services to potential customers online, there are emerging trends that will impact you in 2019. 1. The Mobile Experience The majority of customers are browsing the web on mobile devices. That means you need to optimize...
Jun 9, 2016 | Blog, Content Marketing, Video, Website Design
There is no doubt that video can be a highly effective marketing tool. Perhaps that’s part of the reason it is becoming so prevalent on the World Wide Web. Small businesses have been slow to embrace videos on their websites and in their marketing messages, but even...
Jan 13, 2016 | Blog, Content Marketing, Photography, Social Media, Strategy, Video
Humans respond to visual stimuli; we’re hardwired that way. Marketers have long relied on our penchant for interesting things to look at, and they’ve even used it to arrange textual content. Visual content—infographics, videos, images, and slides—is not new to...
