It’s never too early to begin building a better brand for your business. It can, unfortunately, be too late to do so, though. Building a brand is about much more than making sure everyone knows your name – though that’s certainly important. It’s also about creating a...
Branding is just as important for a sheriff and county as it is for businesses today. Sheriffs, too, must devote a fair amount of time, attention, and resources to building a brand their community will not only respond to, but also trust. The trick, for a sheriff’s office, is figuring out where to begin. That’s where EXTEND GROUP can help.
When it comes to the generation that added “selfie” to the dictionary, the best way your business can maintain its appeal is by building a brand that revolves all around the customer. Millennials and Generation Z determine their own personal brand value by...
Children of the 80s know all too well that video killed the radio star. While mobile marketing may not be quite ready to topple the seemingly unstoppable juggernaut that is PC marketing, it is showing substantial gains as a recent ComScore whitepaper reveals that...