by Shawn Collins | Jul 5, 2016
Your domain name is of vital importance to your business. Careful thought needs to go into it to ensure the best name for your needs — both now and into the future, as well. While it’s not impossible to change domain names once they are chosen — and...
by Shawn Collins | Jun 9, 2016
There is no doubt that video can be a highly effective marketing tool. Perhaps that’s part of the reason it is becoming so prevalent on the World Wide Web. Small businesses have been slow to embrace videos on their websites and in their marketing messages, but even...
by Shawn Collins | Mar 14, 2016
Google’s mobile-friendly algorithm update went live on April 21, 2015. Despite the various monikers that have been pinned to this update, “Mobilegeddon” being one of the most popular, it could not have been that big of a surprise. With Branding Brand reporting that 43...
by Shawn Collins | Jun 3, 2014
Brand building has traditionally occurred using newspaper, magazine and television marketing plans. However, as the internet is quickly moving these three information mediums toward the realm of the obsolete. Cutting-edge and resourceful industry mastheads are...
by Shawn Collins | Jan 29, 2014
Responsive web design, which delivers an optimized version of your website to a device based on screen size, is a top trend for 2014. Already sweeping the nation’s businesses, responsive design is going to be a make or break step for businesses, Forbes reports....
by Shawn Collins | Dec 27, 2013
The EXTEND GROUP emphasizes the importance of mobile-friendly native websites to all of its clients. But many businesses don’t realize just how much mobile traffic can drive their sales. Get ready for some alarming statistics. According to a recent mobile commerce...
