by EXTEND GROUP | Dec 8, 2023
The podcasting landscape has dramatically evolved by 2024, becoming an integral part of the digital marketing toolkit for brands looking to engage deeply with their audience. Podcasts offer an unparalleled opportunity to build brand authority, connect with listeners...
by Shawn Collins | Mar 17, 2014
Effective sales are all about reaching, attracting, and retaining your customers. With the proliferation of channels, your customers could be anywhere. Trying to connect with potential customers in the retail environment, on Twitter, via email, over the radio or...
by Shawn Collins | Oct 30, 2013
Are trade shows worth the effort or a waste of resources? Depending on your strategy going into a trade show, the answer to that question will vary. No matter the circumstances, one thing is true: trade show exhibits shouldn’t be undertaken “just because.” They can be...
