FOR IMMEDIATE RELEASE
Contact: Shawn Collins/CEO
812.760.1811
[email protected]
Industry Thought Leader, EXTEND PERFORMANCE, Provides Free Shoeshine Booth at 2016 AASA Vision Conference
EVANSVILLE, INDIANA—EXTEND PERFORMANCE, the complete automotive-focused branch of the EXTEND GROUP, is connecting science and style in support of this year’s Automotive Aftermarket Supplier Association (AASA) Vision Conference. The event takes place April 5-7, at Loews Chicago O’Hare Hotel. According to Shawn Collins, Founder & CEO, “EXTEND PERFORMANCE’s focus on connectivity is completely in line with this year’s AASA Vision Conference theme: Connecting the Aftermarket.” Collins elaborates, “AASA Vision is an opportunity to make a favorable impression on fellow attendees whose brands our services would absolutely enhance. And our team uncovered research that supports the long-held belief that a person’s shoes can impact first impressions when people meet. To that end, we’re sponsoring a shoeshine booth at AASA Vision.”
Attendees are encouraged to wear their good leather shoes during conference days and experience a professional shoeshine, compliments of EXTEND PERFORMANCE. The stand features two elevated chairs and will be operated by two shoeshine experts.
The theme, “Connecting the Aftermarket,” appropriately reflects the expertise in which EXTEND PERFORMANCE connects the industry through its “brand installation” tools. These include, HOW2, the software implementer that makes it possible for automotive aftermarket brands to manage their web, eCatalog, eCommerce, social media, and CRM, all from a single source. And keeping brands connected to consumers, is OBi, real-time Online Brand Intelligence that monitors and analyzes multiple social media outlets—tracking conversations about clients’ brands, as well as their competitors’ brands.
EXTEND PERFORMANCE is based in Evansville, Indiana.
