The Value of Automotive eCatalogs
With the vast majority of sales now occurring online, it is important to market yourself effectively on this platform in order to compete.
What is an Auto eCatalog?
Automotive eCatalogs are crucial online resources that every automotive aftermarket company needs to be successful in today’s market. Product information is constantly changing, which is why eCatalogs play such a pivotal role. Real-time updates are necessary to ensure accuracy and keep consumers engaged.
WHY YOU NEED AN ECATALOG
This essential application serves as the hub for all your products and services and provides vital purchase information such as product descriptions, pricing, and distribution details. The design and functionality of the catalog often dictates whether or not a visitor ends up becoming a customer.
EXTEND GROUP’s Auto eCatalog HOW2 Solution optimizes the functionality and efficiency of your system to provide a simple, effective customer experience. We work on WordPress, DotNetNuke, Joomla, and Drupal, and our extensive knowledge of data management, customer relationships, and ecommerce software enables us to provide an innovative digital solution that will change the way you market your products and services.
Download our free whitepaper
Our team has put together an automotive eCatalog whitepaper to give you guidelines and applicable knowledge on making your online catalog worth the time and effort. Click “Get Whitepaper” to receive your FREE download.
Learn More About Automotive ECatalogs
What Makes a Great Automotive Product Page
With brick and mortar parts retailers on the decline, it’s important to have your automotive parts available for viewing and purchase online. Your online automotive product page must deliver all the information your shopper is seeking in one quick click.
Does Your Automotive Parts eCatalog Need a Makeover?
The automotive aftermarket parts world continues to move with the times, but is your aging eCatalog keeping up? According to the Automotive Aftermarket Suppliers Association, as of the first quarter of 2019, more than 60% of the replacement parts purchased by home...
So, It’s a Catalog Malfunction
Recently, a customer called to have a window regulator installed in his 2010 Ford 150. I asked if he wanted me to pick up the part before his appointment, but he said he had the part and would bring it with him. I was kind of confused as to why this particular...
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