Privacy Policy

Effective Date: January 1, 2024
Last Updated: December 10, 2024

At EXTEND GROUP, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you visit extendgroup.com and outlines your rights under applicable laws.

1. Information We Collect

We collect personal data when you interact with our website, including:

  • Personal Information: Name, email, phone number, and company details (provided via contact forms or newsletter sign-ups).
  • Usage Data: IP address, browser type, pages visited, and time spent on our website (collected via cookies and analytics tools).
  • Cookies and Tracking: For more details, see our Cookie Policy.

2. How We Use Your Data

We process your personal data based on:

  • Consent: When you provide consent for marketing communications or cookies.
  • Contractual Necessity: To fulfill requests or services you ask for.
  • Legitimate Interests: For website improvement, security, and analytics.
  • Legal Obligations: To comply with applicable laws.

3. Legal Basis for Processing (GDPR)

We use your data for the following purposes:

  • To Provide Services: Respond to inquiries, process requests, and deliver relevant content.
  • To Improve Our Website: Analyze user behavior to enhance our website’s performance and functionality.
  • Marketing Communications: Send newsletters or promotional materials (with your consent).
  • Security: Protect our website and prevent fraud or unauthorized access.

4. Your Privacy Rights

Under GDPR (EU Users):

You have the right to:

  • Access your personal data.
  • Correct inaccuracies in your data.
  • Delete your data (“Right to be Forgotten”).
  • Restrict or object to data processing.
  • Data Portability (receive your data in a machine-readable format).
  • Withdraw Consent at any time.
  • To exercise these rights, email [email protected].

 

Under CCPA/CPRA (California Users):

You have the right to:

  • Know what personal data we collect.
  • Request Deletion of your data.
  • Opt-Out of data sales (we do not sell personal data).
  • Non-Discrimination for exercising your rights.
  • To make a request, email [email protected].

5. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law.

6. How We Share Your Data

We may share your data with:

Third-Party Service Providers: For hosting, analytics (e.g., Google Analytics), email delivery (e.g., Constant Contact), and customer support.

  • Legal Authorities: When required by law or to protect our rights.
  • We do not sell personal data to third parties.

7. International Data Transfers

If your data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards, such as:

  • Standard Contractual Clauses (SCCs) approved by the EU Commission.
  • Adequacy decisions where applicable.

8. Cookies and Tracking Technologies

We use cookies to enhance your experience. You can manage your preferences via our Cookie Settings.

9. Data Security

We implement technical and organizational measures to protect your data. However, no method of transmission over the Internet is 100% secure.

10. Children's Privacy

Our website is not intended for children under 13. We do not knowingly collect data from minors.

11. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted here with an updated “Last Updated” date. Continued use of our site implies acceptance of these changes.

12. Contact Us

If you have any questions about this Privacy Policy or your rights, please contact us:

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